First Family Health Festival In DSF Unveiled - As part of its on-going activities, Dubai Shopping Festival will see the roll out of the first-of-its-kind health initiative, the Family Health Festival. Conceived by ExHealth and supported by Dubai Health Care City and Green Crescent Insurance Company, the month long activity aims to generate awareness among the residents about various health problems such as diabetes, blood pressure, obesity and many others.
Green Crescent, a dedicated health insurance company has extended their support as a key sponsor.“We at the DSF Office always strive to diversify our events, and Dubai shopping Festival is such a dynamic event that it can be the platform for many creative initiatives. We truly feel that such an initiative will go a long way in creating much needed awareness among the UAE community at large about key health issues,” says Yousif Mubarak, COO of DSF Office.A series of free health check-ups, talks, well-crafted games interspersed with discounted vouchers amongst others, is proposed to be conducted at high footfall areas to acquaint the visitors about potential health risks. The roadmap will see participation from all the leading malls in addition to Global Village.
A panel of experts will conduct health check-ups while information booklets will be distributed about the ailments alongside talks by specialists drawn from leading medical service providers.“Changing lifestyles and current pressures lead to several health-related problems which lie dormant and are often detected too late. Public education is of prime importance. DSF undoubtedly provides a great leverage to disseminate vital information on health and wellbeing. We hope this initiative will go a long way in doing just that,” says Dr Ayesha Abdullah, Senior Vice President of DHCC. “One of the best ways to avoid serious illness and high health costs is to educate the public about prevention.
The activities connected with the Family Health Festival are the significant effort in this direction and we are happy to be associated with,” says Carl J. Sardegna, Chief Executive Officer of Green Crescent Insurance Company.Conceived by Ex Health, an outfit dedicated entity providing exceptional healthcare solutions, the Family Health Festival will help residents gain knowledge about early detective measures and offer useful details on risks, symptoms and prevention through an interactive medium.“Healthcare is central to the well being of a community.
A healthier population bears a direct impact on the overall vigor of any economy and hence it becomes urgent that we constantly roll initiatives which aim to disseminate information on related issues. A stitch in time, as they say saves nine and it is possible more applicable that ever before in wake of rising healthcare costs shifting lifestyles,” says Dr. Prem Jagyasi, MD and CEO, ExHealth. A dedicated website www.familyhealthfestival.com will provide further information and a schedule of the participating malls.
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